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To celebrate the launch of the V&A’s exhibition, “You Say You Want A Revolution? Records and Rebels 1966-1970” we created a digital campaign across a number of different platforms with the aim of engaging different age ranges from the V&A’s audience.
The exhibition focusses on the five revolutionary years in the 60s when art, politics, music, counter-culture and violence exploded across the world. Throughout the exhibition the actions of activists and rebels feature prominently within the narrative of how they challenged and changed the status quo in the years following that revolutionary time.
In order to make the exhibition relevant to a younger audience and to link the themes of the exhibition to contemporary issues we interviewed a group of modern day activists about their work and revolutionary methods. The films and interviews were housed on the V&A website and were accessed by clicking on floating tools of rebellion personal to each activist. Read about each of the activists below.
Photography: Vicky Grout
Films: Joseph Wilson
Exhibition: You Say You Want a Revolution? Records and Rebels 1966-1970
Speaking of I.M.E.L.D.A (Ireland Making England the Legal Destination for Abortion) is a direct action feminist performance group focused on challenging the anti-choice laws in both Northern Ireland and The Republic of Ireland. They’re an inter-generational group who use tactics such as knicker bombing the Irish Prime Minister to spread their message and drive the agenda of change.
James Turner is the founder of Glimpse, a new collective for creative people who want to use their skills for good. His recent project exits to unite the talented minds of the global creative industries with causes that require more public attention. Right now that means stripping Clapham tube station of advertising and replacing it with glorious pictures of cats.
Django Girls is an international community dedicated to teaching more women to code and getting more women into tech. Frustrated with always being the only girls in the room at any tech meet up or conference, founders Ola Sendecka and Ola Sitarska set out to do something about it. Three years on Django Girls now run workshops world-wide and offer women the opportunity to learn about programming and develop coding skills with a view to empowering their community and making the tech industry more gender balanced.
The Swet Shop Boys are Heems (formerly of Das Racist), Riz MC (aka Riz Ahmed, star of HBO’s “The Night Of”) and producer Redhino. Inspired by a lifetime of being typecast based on the colour of their skin the Swet Shop Boys make music that is naturally political because of their own personal experience. Their debut album, Cashmere deals with social injustice, identity and the unique experience of South Asian people in the U.S. and U.K.
Ayishat Akanbi is a cultural commentator, stylist and artist. Through her work and large online following she discusses many difficult issues around modern society. She uses her platforms to comment and call out injustice and inequality in an intelligent, personal and moving way.
By day Michael Segalov is news editor at Huck, a bi-monthly journal of radical and independent culture, turned daily online magazine. Here he provides a platform for countercultural voices to express themselves in a way that mainstream media won’t allow. In his spare time he’s better known as the powerhouse behind various kiss-ins staged at supermarkets in London and Brighton.
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